Designtools è un’agenzia che opera nel campo della ricerca e del design strategico.
E' una struttura in grado di seguire i clienti in tutto il processo progettuale, individuando per loro opportunità di innovazione e di business coerentemente con la visione strategica e la brand identity. Fondata da Amelia Valletta, Designtools si rivolge alle imprese innovation-driven, aiutandole a definire la propria visione attraverso una costante attività di monitoraggio del brand, del mercato di riferimento e dei trend futuri. Designtools è una struttura in grado di seguire i clienti in tutto il processo progettuale, individuando per loro opportunità di innovazione e di business coerentemente con la visione strategica e la brand identity.
Le aziende spesso soffrono una mancanza di dialogo tra MKTG strategico e R&D. Attraverso una “Traduzione” delle indicazioni qualitative fornite dal marketing in strumenti di facile comprensione per i designers, Designtools si colloca al centro di queste business units, con l’obiettivo di fornire delle linee guida in grado di incrementare il dialogo tra le due unità aziendali.

Designtools is a strategic design agency.It 'a structure able to follow clients throughout the design process, identifying opportunities for innovation and for their business in line with the strategic vision and brand identity. Founded by Amelia Valletta Designtools is aimed at innovation-driven companies, helping them define their vision through constant monitoring of the brand, the market and future trends. Designtools is a structure able to deal with customers throughout the design process, identifying opportunities for innovation and for their business in line with their strategic vision and brand identity. Companies often suffer from a lack of strategic dialogue between MKTG and R & D. Through a “translation” of the qualitative information provided by marketing in easy to understand tools for designers, Designtools is at the meddle of these business units, with the aim to provide guidelines that can increase the dialogue between the two business units.

Designtools is specializes in the exploration of trends, such those lines potentially capable of influencing the guidelines of taste and style of tomorrow. Speaking of the trend means to deal with sociogy, anthropology, economics,environment, culture, technology, fashion and creativity.
Therefore, speaking about trends, means to deal with market in its original form of interplay between supply and demand. In view of the increasingly decisive role of the conscious consumer, it goes without saying that the analysis of consumer trends and their applications in marketing, communication, distribution, is of fundamental importance.